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Never did we think we’d see snow falling in Perth, but that’s just
what local event planner and stylist Sophie Taylor, at Taylored
to Suit, made happen for this 40th birthday bash. Completely
transforming a warehouse into a winter wonderland, no detail
was overlooked. A snow machine on the rooftop was used to create
the magical illusion of falling snow as guests approached the
entrance – and that was just the beginning. While the function took
place in the middle of summer, air-conditioning systems brought
the temperature inside the warehouse right down. Ice bars and
sculptures, sparkling chandeliers, smoke machines and chill-out
areas upstairs, featuring luxurious furs, light-up bars and furniture,
completed the scene.
WHY IT WORKS
Attention to detail | Fabulous catering - from oysters and
French champagne to Russian girls serving vodka shots - created
a night of true opulence.
Live entertainment | Russian go-go dancers and Cossack dancers
provided guests with an insight into Russian-style entertainment.
As one of most important Chinese holidays, Chinese New Year is
celebrated all around East and South-East Asia. Also known as the
Spring Festival – literally, because it marks the transition of winter
into spring – the celebrations are held early each year. Red envelopes
containing money are doled out, symbolising luck and good fortune in
Chinese tradition. Other religious customs and traditions are upheld,
such as cleaning the house to sweep away ill fortune, wearing new
clothes and coming together with family to share meals.
WHY IT WORKS
New beginnings | As spring is traditionally the season of new life,
so too is this festival. It’s a celebration of renewal and cleansing.
Family ties | Friends are visited and extended families come to stay.
The emphasis is spending time with loved ones.
Animal attraction | Folklore is at the heart of the Chinese New Year.
The festival is famed for its puppets and decorative dragons and lions,
which are prominent characters in Chinese mythology.
CHINESE NEW YEAR
RUSSIAN ICE PARTY
While Mardi Gras festivals are held all over the world in varying
guises, the original and the best was born in New Orleans in the
United States over 150 years ago. It kicks off 47 days before Easter and
is famed for its coloured beads (mostly adorning near-naked party-
goers) – purple stands for justice, green for faith and gold for power.
While the colourful celebrations may conjure up thoughts of flesh and
frivolity, there’s more to this holiday than drunken debauchery (just).
WHY IT WORKS
Unique flair | The street parade is the highlight, with multi-tiered
floats, brazen performers in glitzy costumes and trinkets thrown
out to spectators.
You only live once | The festival has a never-say-never, ‘anything
goes’ attitude that lends an exhilarating sense of freedom.
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